On May 16, the new 2015 Ram Rebel will make its first off-road-event appearance since its unveiling at the North American International Auto Show in January. The Ram Truck brand is bringing Rebel — Ram’s new one-off-a-kind half-ton truck — to one of America’s top outdoor adventurer destinations: Overland Expo in Mormon Lake, Ariz.
The Overland Expo draws more than 6,000 explorers, adventurers, off-highway journeyers and their families from around the globe for three days of camping, workshops, classes and outdoor-product demonstrations. Demonstrations and skills challenges are also a part of the Mormon Lake activities.
“The Ram Rebel fulfills customer demand for an aggressively styled, factory-built off-road-style package,” said Bob Hegbloom, President and CEO – Ram Truck Brand, FCA US. “Overland Expo has grown to be a must-attend event for adventurers who rely on their vehicles to get them off the beaten path. It’s a great fit for Ram Trucks.”
Source
Chrysler Media Group